How to Calculate Your Company’s Cash Burn Rate
When measuring your business’s financial health, your cash burn rate is one of the most critical metrics to consider.
Venbridge Insights
5 SaaS Metrics You Need to Check Today
Reading time: 8 minutes “If you cannot measure it, you cannot improve it.” This famous quote from Lord Kelvin particularly resonates with running a SaaS business. The industry is projected to grow to $623.3 billion by 2023. Running a successful SaaS business is all about understanding different metrics such as churn rate, Customer Acquisition Cost, … Read more
Client News: Plantiga Raises $1.2m to Launch Individual Movement Health Monitoring
Venbridge congratulates Plantiga on closing US $1.2M in funding led by led by Harlo Equity Partners with participation from Globalive Capital Partners, Rian Gauvreau, and a group of professional athlete investors from the Athlete Tech Group ecosystem that includes Thaddeus Young, Patrick Patterson, and Will Fuller. On a mission to understand and optimize human movement … Read more
Venbridge Insights: Why are fewer New Small Businesses filing SR&ED claims?
Each year about 20,000 Canadian businesses file for Scientific Research and Experimental Development (SR&ED) tax credits. The data shows that the number of claimants over the past 3 years has been relatively stable. That said, one telling measure of Canada’s ability to promote innovation and nurture new businesses is the number of new SR&ED claimants … Read more
Why You Should Focus Your SaaS Marketing Budget on Customer Retention
Reading time: 7 minutes. For any business, losing a customer means losing money. Growing early-stage companies need a steady flow of income to pay for their day-to-day. Beyond that, if your SaaS company is looking for equity funding or debt financing, you’ll also need to show strong customer acquisition and retention numbers to entice investors … Read more
Venbridge Insights: Innovation on The Rise in Canada? SR&ED Statistics Tell A Different Story
Reading time: 4 minutes. Hearing what leaders in Canada say about encouraging research and development, we should all think that Canada’s digital economy is rocketing along. Sadly, statistics on the number of SR&ED claims tell another story. The numbers show that the largest tax incentive program for R&D continues to decrease in popularity. In fact, … Read more
5 Ways You Can Use Your Current SaaS Users to Get More Customers
Reading time: 3 minutes If you run a SaaS company, there is probably a lot on your mind. From keeping your clients happy (and just keeping them) to paving your way to profitability, one major concern is customer acquisition. With the cost of digital ads significantly going up over the past few years and the … Read more
SaaS and Churn Rate: A Guide to Get You Funded
Reading Time: 14 minutes If you’re a SaaS startup, chances are you’ve got an entire list of metrics or KPIs your team is watching. These help you gauge how well you’re doing and can help you assess if your company is growing – and how fast. If you’re a savvy startup, one of the most … Read more
The CRA Is Doing fewer SR&ED Reviews. Is that Good News?
Reading time: 3 Minutes Since 2015, the number of SR&ED claimant reviews conducted by the Canada Revenue Agency (CRA) has dropped by 22.2%, from 4,369 reviews in 2015 to 3,400 in 2018. The reviews are both technical and financial; they are conducted by a Research and Technology Advisor and/or Financial Reviewer from the CRA. Quebec … Read more
Partner Feature: Provocative Workshops for SaaS Companies
Reading time: 2 minutes From our friends at Espresso Capital. As a salesperson, one of the greatest challenges you face is trying to get buyers over the line. Often, the key to doing so is helping them not only understand your technology and the benefits it can bring, but also the potential implications of maintaining the status … Read more